Carma Case Product Launch

Web Design & Development

Carma Case develops and produces low-carbon, injection-molded products for the consumer tech industry. Their goal is to reduce the amount of carbon required to mass produce consumer goods, while still producing a premium product. They approached us with a vision to launch their first product—cell phone cases. They needed a comprehensive solution to support all of the product launch and long-term marketing needs to achieve their objectives.

  • Carma Case
  • ServicesCreative & Digital Design, Advertising & Marketing, Public Relations, Social Media
  • Websitecarmacase.com/

About Project

We developed a detailed product launch strategy, including market research, positioning, and a timeline for execution. Our team designed and built a user-friendly, mobile-first optimized eCommerce website for direct-to-consumer sales.

In addition, we created comprehensive advertising and social media plans, including ad design, targeting, and sustained campaign management across top social platforms. We continue to support all of their marketing initiatives as a key extension of their team, by collaborating on a product development roadmap, ongoing social media and content management, as well as customer support. By leveraging their expertise in the space, we’ve helped them achieve their goals and establish a foundation for continued expansion of their products.